(This masterclass will be taught in Spanish)
Why Blanding? Brief practical exercise based on analysis, understanding and approach – in terms of strategy, identity design, typography, art direction and content production – to understand the elements that make up the new branding or blanding.
About the Studio
Folch is a Barcelona-based design agency founded in 2004 by Albert Folch. The studio works with national and international clients in multiple disciplines, including narrative and business design. Design of concepts, brands, narratives as well as models and formats adapted to the new communication, social and corporate paradigm. Brand identities, naming, printing and publishing, websites and digital platforms, as well as content creation, creative direction in production, audiovisual and photography.
See more about Blanding.
Folch
Brand design, strategy and narrative
