Belén Torregrosa

How many messages can fit in one head? And in a mobile? How many hours, how many kilometers, how many teams do a project?

In the data age, what will become of the mystery that makes us human? Is attention the new media currency? If the future is plural and does not yet exist, why not create a better one for everyone?

And… do you tell, then you exist?

Belén likes to pull the string. Counting is his trade. Learn to listen, his latest obsession.
Graduated in German Philology, trained in Coolhunting by the Future Concept Lab in Milan and in narratives by IDEO, the Center for Digital Storytelling in San Francisco and the life itself, since 2009 she has worked with organizations, brands and schools in Spain and Latam.

Beyond advertising, believe in the beauty of looking for stories that transform the way we see things.

Many times, her work is a prelude to others. In workshop format, it collaborates with companies and brands that seek to count from their essence. Others, the analysis of trends and issues related to the role of people in the age of technology is the beginning of projects – most of them long-term – together with studies such as Welldone, KNOM or the PICNIC consultancy.

Time and concern have led her to launch some of her own projects that explore the relationship between creativity and talent, time or space. Thus were born “Follow your own star” (2013), “The time flowers” (2019) and “Life in phosforo” (2020); also some articles for VEIN, ItFashion or Yorokobu magazine.

At the crossroads of communication, education and creativity, she combines her strategic consulting work with teaching, lecturing and learning. Since 2011 she is an associate professor at the University of Navarra, the IED, LCI or the EOI, with which she teaches narrative workshops for entrepreneurs while exploring the geography of places.