24—26 Oct. 2024
Vilanova i la Geltrú - Barcelona

Lara Costafreda works by developing illustration projects and creative direction for publications, brands, and agencies internationally. At the same time, she promotes social impact projects related to immigration, racism, peace culture, environmentalism, and social justice, among others.

Educated in fashion design and plastic arts between Barcelona, London (Central Saint Martins) and Rio de Janeiro, she has a postgraduate degree in Creative Illustration and Visual Communication from EINA University of Design and has written a theoretical research thesis on The reason for Catalonia’s boom in illustration at BAU Design College.

She has given workshops and talks on visual communication at universities and design festivals in Argentina, Chile, Brazil, and Portugal, and is a regular lecturer at BAU, LCI and Ramon Llull University in Barcelona.

As an illustrator, her ecologically based work is a love letter to nature. She has worked for brands such as Chanel, Hermès, Amnesty International, and Vogue Magazine, among many others.

As a designer for social change, she participates in the creation of projects that address urgent societal issues, taking advantage of the different tools, processes, and spaces offered by the design and visual communication system to create artistic projects capable of generating a real and positive impact on a specific aspect of society. The Volem Acollir (Welcome Refugees) campaign, the Top Manta clothing brand of the Barcelona street vendors, and the transformation of the radiotherapy treatment plant at Lleida Hospital are a few examples.


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